Case Study: Edlink wins first RFP attempt with Bidify

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Edlink, a tech company integrating learning applications with educational systems, struggled with RFP inexperience. With Bidify’s expert guidance, AI-driven proposal crafting, and timely submission, Edlink won their first-ever RFP on the first try, unlocking new opportunities and boosting confidence. Co-Founder Amanda Goodson said: "We were sure to lose this RFP considering the timeline and how difficult the RFP was for my team. Bidify came in and saved the day by getting it submitted in time and most of all, securing the win!"

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"We were sure to lose this RFP considering the timeline and how difficult the RFP was for my team. Bidify came in and saved the day by getting it submitted in time and most of all, securing the win!"

Background

Edlink, founded in 2019 and based in Austin, Texas, is a technology company specializing in integrating learning applications with educational data systems. Their platform offers services such as single sign-on, class rostering, content integration, and grade pass-back, supporting over 30 million students and teachers across more than 2,500 educational institutions. 

Challenges

Despite their technological expertise, Edlink had never secured a contract through a Request for Proposal (RFP). Amanda Goodson, Co-Founder and Chief Operating Officer, acknowledged the team's lack of experience in crafting and submitting RFPs, which hindered their ability to expand into new areas and secure larger contracts.

Solution

Seeking to overcome these challenges, Edlink partnered with Bidify, an AI-driven RFP proposal platform. Bidify provided comprehensive support, including:

  • Expert Guidance: Bidify's team educated Edlink on best practices for responding to RFPs, assisting in understanding requirements and developing effective strategies.

  • Proposal Development: Leveraging Bidify’s AI-based technology, Bidify helped craft a compelling and compliant proposal tailored to the specific RFP, ensuring all criteria were met.

  • Timely Submission: Bidify managed the timeline efficiently, ensuring the proposal was submitted before the deadline.


Results

With Bidify's assistance, Edlink achieved a significant milestone by winning their first RFP on the initial attempt. This success not only opened new business opportunities but also enhanced the team's confidence in navigating the RFP process. Amanda Goodson expressed her satisfaction with Bidify's services: "We were sure to lose this RFP considering the timeline and how difficult the RFP was for my team. Bidify came in and saved the day by getting it submitted in time and most of all, securing the win!" Edlink's partnership with Bidify transformed their approach to RFPs, enabling them to secure contracts that were previously unattainable. This collaboration highlights Bidify's effectiveness in assisting companies to navigate the complexities of the RFP process and achieve success.

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